The Springfield Area Merchants and Business Association (SAMBA) provides a variety of business support programming and technical assistance to its members, including:

• Bi-monthly speaker series with experts in fields such as financial planning, marketing, human resources, etc.
• Research-backed peer-to-peer business mentoring program
• Individualized, no-cost business advising with professional business consultant
• Resources and referrals to partner organizations such as the Chamber of Commerce, Office of Economic Development, Jacksonville Small and Emerging Businesses, etc.

For more information on our programming, please see our 2026 SAMBA Programming Calendar.

In addition to our programming, our business association also provides a variety of benefits, including:

• Access to grants and marketing opportunities
• Social media spotlights
• Event-based marketing initiatives

Membership supports our work and provides unique benefits specifically for local businesses, including access to our facade and marketing grants, preferred vendor status, and networking opportunities. Please consider a business membership today!

CONNECT WITH SAMBA

Thank you to LISC Jacksonville, The Community Foundation for Northeast Florida, and Wells Fargo for their support of Springfield's small business community.